Vaasara
Startup project Vaasara approached Webni with the challenging task of approving the concept of the beauty category app in the Dubai market. To develop a long term strategy for scale user acquisition, we focus on testing different advertising platforms with a custom adapted content.
MOBILE MARKETING & USER ACQUISITION
The first challenge was implementing all the tools for tracking, attribution, optimizing, analyze, and setting advance notification system for re-engaging.
The plan was to try different acquisition channels and find the most favorable installations that would bring users from the most valuable segmentation category.
To increase revenue, we segmented users and implemented an advanced notification system so we can use geofence, event segmentation, email and SMS campaigns, notification automatization for specific segments and triggers
PRODUCTION
IN ATTENDANCE TO PRESENT THE CONCEPT OF INSTANT AND STRAIGHT FORWARD BEAUTY APPOINTMENT BOOKING IN THE LOCAL AREA…
…we create custom content solutions for each platform, and each target group
.. which is based on the visual identity of the app and adapted for demographic and cultural specifics of users…
SOCIAL MEDIA
WEB DESIGN
